Client: Atelier Francesco

Tags: GRAPHIC DESIGN / PHOTO SHOOTING / WEB DESIGN / COPYWRITING / VISUAL IDENTITY / UX DESIGN

Year: 2025

Atelier Francesco

a tailor-made site, like their suits

A DIGITAL REVAMP THAT TELLS ELEGANCE, CRAFT, AND MADE IN ITALY

WHEN TAILORING MEETS DIGITAL (WITHOUT LOSING THE THREAD)

They say the clothes don’t make the man—but in Atelier Francesco’s case, every stitch tells a story of passion and artisanal mastery. To bring this essence online, Visualcom created a website that’s far more than just a digital shop window: it’s a true online atelier, where sartorial elegance meets a refined, intuitive user experience.

A TAILOR-MADE PROJECT (AND NOT JUST FOR THE SUITS)

The new Atelier Francesco website is designed to offer a compelling experience from the very first click. The value proposition is immediate and clear:

“Authentic tailoring. Every stitch is intention, every fabric a story to wear.”

This statement welcomes the user into a world where every detail is treated with the same care as a bespoke garment.

To best showcase Atelier Francesco’s creations, Visualcom curated a photoshoot that highlights fabric quality and precision craftsmanship. Bright, detailed visuals guide users through a visual journey that elevates both the artisanal process and the elegance of each collection.

The website’s content was completely rewritten to effectively convey the values and services of Atelier Francesco with clarity and warmth. Navigation is intuitive, with a clear structure guiding users through different sections: from menswear and womenswear to bespoke services and interior fittings for yachts and gondola upholstery.

A WEBSITE THAT FITS (EVEN ON MOBILE)

The site’s responsive design ensures a seamless experience on all devices, allowing users to explore collections and book consultations directly from their smartphone or tablet. Light animations and smooth transitions create a digital environment that feels as elegant and welcoming as the atelier itself.

Atelier Francesco’s new website strikes a perfect balance between tradition and innovation. It’s where sartorial craftsmanship finds its voice through a refined and modern digital language—a project that proves elegance and quality can make all the difference, even online.

If you too would like to give your brand a tailor-made image, contact Visualcom: together we can create a project that fits like a glove.